Helsinki Coffee Festival
Design
Visual Identity Management
I made a few flyers, posters, animations and so forth for the event under the visual guidelines back in 2017-2018. The relationship grew to a point where I was asked to manage the visual identity in 2019 after a logo refresh by Juan-Pablo Manriquez Fuentealba.
Guidelines
JP designed the visual identity in 2015. I was asked to create a few flyers back in 2017 for the event.
The relationship grew in 2018, and I designed few marketing materials for public transport hubs such as bus stops and metro stations.
The Refresh of the Visual Identity
JP refreshed the logo and color palette for the fifth annual event in 2019, and I was assigned to design the rest of the visual identity.
Here are some examples where I took the logo design and colors:
The visual refresh is still in motion for 2019.
The event is a great way to learn more about coffee.